| Title | Strengths (helpful & internal) | Weaknesses | Opportunities (helpful & external) | Threats (harmful & external) |
|---|---|---|---|---|
| CCI Certification Services |
Cost Advantages Economies of Scale Technology Unique Products Innovative Culture Pricing Power |
Cost Structure Weak Brand Lack of Marketing Budget & Staff |
New Markets Emerging Markets Online Market International Expansion Revision in Standard (2018),Coupling CCMS with CCI,Affiliate Program,Recognition,Traceable |
Bad Economy Political Risk Substitute Products Volatile Costs Intense Competition Volatile Currencies Intl Competition Mature Markets |
| CCI Services |
Cost Advantages Technology Unique Products Innovative Culture Pricing Power |
Weak Brand SEO & Google Ranking, Lack man power |
Aquisition Synergies New Markets Emerging Markets International Expansion |
Volatile Costs Intense Competition Volatile Currencies Volatile Revenue Mature Markets |